Job Requirements
- Bachelor’s Degree/Diploma in Event Management, Hospitality, Marketing (in FMCG) or a related field (preferred).
- Strong understanding of marketing principles and practices.
- Strong project management skills to oversee multiple brand activation campaigns.
- Good leadership skills.
- Excellent organizational, communication and negotiation skills.
- Experience in managing budgets and resources effectively.
- Ability to work flexible hours.
- Possess own transport.
- Proficiency in Microsoft Office.
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Responsibilities
- Develop and execute comprehensive marketing activation plans to meet client objectives and drive sales.
- Coordinate and collaborate with cross-functional teams to ensure seamless execution of field marketing campaigns.
- Budget management, tracking, and reporting to ensure cost-effective campaign execution.
- Design and implement creative strategies for promotional events, product launches, and brand activations.
- Supervise and train field marketing teams, including promotional staff and event coordinators.
- Monitor and evaluate campaign performance, using key performance indicators (KPIs) to assess success and make necessary adjustments.
- Maintain relationships with clients and provide regular updates on campaign progress and results.
- Stay current on industry trends and competitive landscape to identify new opportunities and best practices.
- Develop and maintain vendor relationships for sourcing promotional materials and event logistics.
- Lead the development of marketing collateral, including brochures, flyers, and digital assets.
- Track and analyze customer feedback and insights to refine marketing strategies.
- Oversee the logistics and planning of events, including venue selection, permits, and equipment setup.
- Prepare detailed post-campaign reports and presentations for clients, highlighting key metrics and recommendations for future activations.
Job Type: Contract
Contract length: 12 months
Salary: RM4,500.00 per month
Schedule:
- Monday to Friday
Supplemental pay types:
- Commission pay
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